It is a man’s world

31. March 2015 · Ina Dimsky-Legart · news

In line with the trend – skincare for him. The latest trend research papers display a general tendency of this booming market. Let us find out if there is anything to it and ask IRMA, the style icon and number one it-girl in fashion and beauty. Is not neat and tidy enough for men any longer?
IRMA is off to meet the well-groomed man – Frank W Legart, this year’s GALA SPA AWARD winner in the category Men Concepts with his amazing creation, wanderlust elixir, is her first choice. The award-winning beau in skincare. But he is not only an authority on R&D but also a discerning connoisseur in grooming. Meet this dream team and be invited to Frank’s beauty lounge celebrating his unique skin protocol and nutritional regime in terms of health supplements, in a word – beauty from inside. Stay tuned and get mesmerized by his unimagined cult of beauty – worming a secret out of Frank and revealing the truth of perfect skin… Not any longer an abstract man’s thing. This is a man’s world, but it would not be nothing, nothing without a woman or a a girl. So check it out, gentlemen.



Ina Dimsky-Legart
diplomierte Sprach- und Literaturwissenschaftlerin, ambitionierte Marketing- und Kommunikationsexpertin und bekennende Kosmopolitin, ist seit 2011 das Herz in der Unternehmensstruktur.

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