My Es Blog-Diary

6. February 2012 · Ina Dimsky-Legart · news

Day one | Good omen – 410

We are off to New York! New York it-girl Olivia Palermo and her sweetheart, model Joe Hotness as well as our team of Legart Forschungsatelier all together on board the Lufthansa aircraft 410 heading for JFK. Curse or blessing? Absolutely gorgeous, perfect luck and kind of a symbolic talisman in terms of the upcoming debut of ambuja, as it happened to be.
Saturday night: Check-in at Madison Ave, the Morgans -extravagantly stylish, the place to be for the next days and nights – being the ultimate symbiosis of French minimalist chic and unpretentious Murray Hill atmo. We unpacked and got ready for the week.

Sunday: Having jet lag. But thanks to our jet lag wunderkind “dewdrop elixir” from ambuja ( it is still a secret, but it really works) we are quickly recovering and our skin is perfectly hydrated and well-pampered for the first venue this evening. It is show time. Elements Showcase opens its door for exhibitors and co-workers to arrange the goodies for the nest day – the official start of this preeminent niche beauty show. Jeff Lawsons’s showcase design is stunning and brilliant. It is the perfect place to launch ambuja. Then we have our first official appointment – the Pre-Launch Event at the El Privado Lounge of the hotel  Americano, 518 West 27th Street. Über-chic and helluva lot more networkers, scensters, etc.


Ina Dimsky-Legart
diplomierte Sprach- und Literaturwissenschaftlerin, ambitionierte Marketing- und Kommunikationsexpertin und bekennende Kosmopolitin, ist seit 2011 das Herz in der Unternehmensstruktur.

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